Starbucks in 2015 launched an initiative to open stores in economically challenged neighborhoods in 15 U.S. cities.

To date, about a dozen stores have opened, said Beto Guajardo, senior vice president of global strategy for Starbucks, speaking last week at the University of Richmond Robins School of Business “C-Suite Conversations” series.

Could one of those Starbucks stores open in Richmond’s East End?

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Related Campus Units

Robins School of Business

Associate Professor of Management
Business Ethics
Managerial Decision Making
Hotel Industry
Management Education