February 4: Super Bowl ad winners conquer hearts and clicks (NBCNews.com)

February 5, 2013

Seconds into the second half of Super Bowl XLVII, the Ravens had San Francisco on the run, 28-6. And then the power went out inside the Superdome.

For 34 minutes, CBS commentators scrambled and vamped on live television while a record-setting worldwide audience waited for the game to resume -- and for the blockbuster commercials to air.

Sure, many of the ads had already been teased and tweeted online days in advance. But the viewers wanted their funny bones to be cracked and a few tears ...

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