July 8: Ford Dealer Bets on Enterprises in Richmond, Henrico (Richmond Times-Dispatch)

July 8, 2013

Two auto dealerships under one owner only 7 miles apart — selling vehicles for the same manufacturer, on the same highway on the same side of town — might seem like a less-than-ideal arrangement.

Auto-industry expert George E. Hoffer sees things differently in the case of Ron Kody, who owns Richmond Ford Lincoln and Richmond Ford West, formerly Universal Ford.

Hoffer, an economics professor at the University of Richmond who specializes in the auto industry, used a basketball analogy to describe Kody’s two-dealership setup...

Full Article