Music Professor Named AAUW Fellow

Joanna Love, Assistant Professor of Music at the University of Richmond, has been awarded American Fellowship for Postdoctoral Research by the American Association of University Women (AAUW).  

The fellowship of $30,000, along with UR sabbatical funding, will enable Dr. Love to take one year away from teaching and university service to work on her book, “Soda Goes Pop: Pepsi-Cola Advertising and Popular Music, 1939-2012.”

“This work examines the mediating role that Pepsi television commercials have played in forging relationships between American music and advertising industries since the mid-twentieth century,” said Dr. Love, “charting their evolution from showcasing specially-composed jingles to celebrity musicians singing new pop songs and styles.”

The AAUW American Fellowships program, established in 1888, is one of the oldest non-institutional sources of graduate funding for women in the U.S. It provides fellowships for women pursing full-time study to complete dissertations, conducting postdoctoral research, or preparing research for publication. The fund’s primary purpose is to increase the number of women in tenure-track positions, and to promote equality for women in higher education.

Dr. Love has taught at the University of Richmond since 2013. She completed her B.M.E. and M.A. degrees at the University of Nevada-Reno in Music Education and Music History, and her Ph.D. in Musicology at the University of California-Los Angeles.